Welcome to CDO World™. Your place for topics relating to the role of the Chief Development Officer.

A Matter of Fact

While few would argue the importance of data collection within an Advancement program, there are ways to improve the type of data being harvested and the time it takes to do so. 

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Rethinking Social Media Strategies

It is no secret to nonprofits that social media can reach donors in big ways. But it can be hard for any nonprofit to make sure it is getting the maximum return on its investment. 

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Being Mindful at Work

Finding ways to be mindful in day-to-day life doesn’t just make one feel good, but it can actually improve the brain. 

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Giving USA 2016 Trends

The Annual Report on Philanthropy for the Year 2016 was released by the IUPUI Lilly Family School of Philanthropy. Here are some excellent gains in the areas of education, human services, health and arts/culture/humanities.  

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​Just Breathe: Tips to Reduce Stress

Taking a breath replenishes the oxygen to the brain and organs. It helps the cardiopulmonary system spread nutrients throughout the body and moves toxins out. Unfortunately, humans can sometimes make it less beneficial.

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​Pursuing Authentic Leadership

Sometimes experienced fundraisers are promoted to leadership positions without management training. On the flip side, board members who have excellent management skills but no fundraising experience are recruited. This approach can lead to a short-term — and shortsighted — focus.

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​Spam and the Nonprofit

Each year EveryAction, an email marketing group, does an analysis of the ways that email deliverability can impact fundraising success. According to 2016 benchmark online giving data, every 1% of email marked as spam resulted in a revenue hit of more than 1%. This figure is one that nonprofits need to note.

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Making Fundraising More Efficient

Ten years ago, the Association of Fundraising Professionals (AFP) and the Center on Nonprofits and Philanthropy at the Urban Institute launched the Fundraising Effectiveness Project. This project surveys nonprofits each year to assess the effectiveness and efficiency of the development work they do. The 2015-2016 study included data from 10,829 nonprofit organizations.

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Embracing the Unexpected

There is a reason that many fundraising programs stick with the tried and true. But that doesn’t mean there isn’t room for taking some risks.

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